NEWS

December 18, 2024

KOKUYO DESIGN AWARD 2022 Merit Award “Flow of Thoughts” has been commercialized.

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The “Flow of Thoughts” notebook is fully covered with countless black graffiti-like lines, and white lines that are designed to look like a single path. The white lines are linked from the previous page and connect like a single path, with every page having a different design.

It was designed by French design unit Emilie & Joseph (Emilie-Marie Gioanni, Joseph Chataigner), who won the Grand Prix at the KOKUYO DESIGN AWARD 2022, an international competition for product design hosted by KOKUYO. Inspired by yoga and meditation, they focused on the calming effect of writing down thoughts and ideas from the mind on to paper.

Use the black graffiti of Flow of Thoughts to breathe out your thoughts, and write your thoughts and ideas on the white path to cut off unnecessary emotions and words, and encourage yourself to organize the flow of your thoughts. This product is intended to sharpen your thinking by intentionally limiting the functions of the notebook.

The product story leading up to commercialization, including an interview with Emilie & Joseph, has also been released, so please take a look.

Released: December 5, 2024
Handling stores: * Available only in Japan.

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